Louis Chevrolet, the founder of Chevrolet, died bankrupt and poor working as a mechanic for the company he started MILTA Technology

Louis Chevrolet, the founder of Chevrolet, died bankrupt and poor working as a mechanic for the company he started

Louis Chevrolet, the co-founder of a car company named after him, had a great talent for racing and designing cars. However, he was not much of a businessman. He sold his stocks to his business partner William C. Durant, due to their disagreement over a car’s design in the early years of the company. He never succeeded financially anywhere else and finally got hired back at Chevrolet as a mechanic.

2 comments
  1. It appears that Durant was tone-deaf to the human condition.

    Put another way, Louis
    Chevrolet had a parsimonious prick for a partner. Louis should have been treated with more respect.

    Of course, it’s conceivable that L. Chevrolet was a difficult, alcohol addicted mess.

    But, even in that event, (tactfully and quietly,) he should have been given plenty of dough a dog, a car and a beach cottage.

    C’mon Durant. Really.

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  2. What a tragic end and no one seems to celebrate his sacrifice or to talk about him these days

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